Why Add the e-Commerce Sales Channel to Your Sales Force?
Your sales force structure should include the e-Commerce sales channel for at least 3 reasons:
- The online market is large and grows 10 times faster than traditional sales channels
- More than 80% of internet users plan to buy online in the next 6 months
- Your sales volume can grow significantly above the average
Is there online sales potential for your sales force?
MarketingStat: The marketing expert to help you develop your online sales force
MarketingStat experts look after all technical details for you to develop your e-commerce sales force:
- How to reach e-business success using website optimization techniques
- How to integrate internet advertising into your business communication plan
- We monitor and report e-commerce achievements for you
How to integrate the e-commerce sales channel into your sales force
Typically, there are 3 steps to integrate the online sales channel into your traditional sales force:
| ||Be found. Every month some 150 billion searches are made using search engines*. Does your product offering appear on the first page of the search results for relevant search terms? If not, chances are your potential visitors are going to your competitors' websites, and you are missing business opportunities. Fortunately, MarketingStat experts help you be found through search engines and profit from e-commerce as a sales channel.|
| ||Convince visitors. More than 80% of internet users plan to make an online purchase in the coming 6 months, and more than 20% say they do online research before buying in a store**. Does your website convince visitors that you offer what they need? If not, MarketingStat experts write text and create images that convince your visitors to buy online from you, request a callback from your sales force, or any other call to action you wish.|
| ||Convert visitors. Does your website have clear and compelling calls to action? Most websites look like business cards. If you want your visitors to buy online from you, to request a callback from your sales force, to download documents, and so on, you have to put the option right in front of their eyes. Otherwise, they come, read, and go to another website. MarketingStat experts turn your website from a business card into an efficient e-commerce sales channel that moves your business ahead.|